Chelsea have announced a new front-of-shirt sponsor for their final few matches until the end of the season.
The Blues’ ‘long-term’ partnership with the Dubai-headquartered real estate company will see DAMAC Properties feature on the club’s men’s and women’s teams kits until the end of the season.
Chelsea reportedly remain in competitive process for a long-term front-of-shirt sponsor. Additionally, DAMAC Properties has launched a partnership with the club that will produce a ‘first-of-its-kind football-themed branded residences’ in Dubai.
The development is reportedly worth up £1billion.
Jason Gannon, president and COO of Chelsea, said: ‘DAMAC are world renowned in building luxury properties, and we are thrilled to be working with the industry leader to bring to market a first-of-its-kind branded Chelsea FC residence in Dubai.
‘With the club located in the heart of London, the collaboration will bring Chelsea to life in Dubai, support our continued growth on the global stage. We can’t wait to see Chelsea Residences take its place in the Dubai skyline.’
Chelsea have announced a new front-of-shirt sponsor for their final few matches until the end of the season
‘Amira Sajwani, managing director of sales & development of DAMAC Properties, said: ‘This launch marks the first of an elite collection that celebrates not just the passion of Chelsea FC but its enduring legacy, innovative spirit and relentless pursuit of excellence. This initiative goes beyond celebrating the beautiful game; it sets a new benchmark for those who expect nothing less than the exceptional, every time.’
