Keown on Fullkrug Impact on West Ham and Moyes’ Tough Legacy

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A man walked into a pub (this is not the start of a joke, but it might as well be)…

It is a pub close to me. And he is a Tottenham fan. And he said: ‘Here’s one for you Martin for this season… West Ham to finish fourth.’

I had to steady myself and check if he had been at the shots.

Now everyone has hope at this point, but this wasn’t even a crazed West Ham supporter trying to pick an argument with me.

His opinion was based on West Ham’s triumphant transfer window. At the time, they had made six signings. By the time I had started writing this column they had signed two more, including Aaron Wan-Bissaka from Manchester United. I hope that’s not a deal too good to be true.

Niclas Fullkrug’s arrival at West Ham will change the dynamic of where goals will come from

New manager Julen Lopetegui has been backed in the transfer market this summer

New manager Julen Lopetegui has been backed in the transfer market this summer

It’s certainly been a productive window. I like Niclas Fullkrug a lot. The centre forward has Bundesliga and international pedigree with Germany.

He won’t run the channels, but will stay between the posts and I expect him to be active around the danger zone, when West Ham’s recent threat has come with more goals from wide — from the new captain Jarrod Bowen. Also Mohammed Kudus. And now they have added Crysencio Summerville from Leeds.

They certainly have attacking threat, with Lucas Paqueta pulling the strings, but fourth? No, not for me. If they can challenge the top eight that will be a successful season with a new manager, Julen Lopetegui. David Moyes is a hard act to follow.

Signing a lot of players creates its own demands. How quickly can they gel? How will they settle? When will they be first-team ready? Pre-season results have been poor, although nobody will care when they kick off at 5.30 tonight.

The biggest window I was involved in as a player was when Arsene Wenger signed Marc Overmars and Emmanuel Petit in the summer of 1997. We won the Double that season,

Aston Villa, Saturday’s visitors to the London Stadium, are another club going through change as they embrace a Champions League season. It’s bonkers to have sold Douglas Luiz. Amadou Onana (he cost £50million!) is a downgrade.

Like West Ham, they have been creative in the market and there will be new faces on show for them, too. There is a lot of talk about Hull’s stand-out from last season, Jaden Philogene, a winger with bags of skill. Let’s have a good look at him.

I fancy a hard-fought draw and a season of challenge as they look to repeat a top-four finish, but with a large European distraction this time.

It will be interesting to see who finishes highest out of these two teams. Perhaps West Ham could use Villa as their pacemaker through the season. Can they keep up?

Jarrod Bowen has been appointed as the new captain of West Ham and will once again be vital

Jarrod Bowen has been appointed as the new captain of West Ham and will once again be vital 

First up they face Unai Emery's Aston Villa, who they could use as pacemakers over the season

First up they face Unai Emery’s Aston Villa, who they could use as pacemakers over the season

Eyes on the new sides

I want to see the three promoted teams fare better than last season.

Luton brought something to the Premier league, but Burnley and Sheffield United did not do themselves justice. This time, how can Southampton, Leicester and Ipswich cope with the demands of the big time?

After back-to-back promotions, Ipswich boss Kieran McKenna is someone we will be watching closely. Ipswich start with Liverpool at home on Saturday and Manchester City away next Saturday, but I have high hopes for them. I’m glad McKenna stayed where he is.

I like it that they start at Portman Road. I always enjoyed playing there. It’s good to welcome them back against one of the heavyweights.

Promoted sides - including Kieran McKenna's Ipswich Town - will look to fare better than last  season's trio

Promoted sides – including Kieran McKenna’s Ipswich Town – will look to fare better than last  season’s trio

We said goodbye to Kevin Campbell, whose well-attended funeral was deeply moving

We said goodbye to Kevin Campbell, whose well-attended funeral was deeply moving

 

Goodbye to a friend

We said goodbye to Kevin Campbell this week, an old team-mate of mine and a very decent human being.

I first came across him when, aged 19 and a first-team player at Arsenal, I was asked to train the kids on a Thursday night as part of my development.

I loved it and this boy stood out, twice the size of everyone else at 15 — smashing everyone and asking me, ‘So, how am I doing coach?’ He would always call me coach. He had a nickname for everyone and it came out in the eulogies this week. That was Kevin.

I often wonder how he would have improved under Arsene Wenger if he had not moved to Nottingham Forest in 1995. His well-attended funeral was deeply moving. Kevin will be so deeply missed.

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