Simon Jordan has scolded Jesse Lingard for moving to ‘footballing outpost’ FC Seoul and accused the ex-Manchester United forward of completely squandering his talent.
Lingard, 31, completed a surprise move to the South Korean club this week after being released from his Nottingham Forest contract at the end of last season.
He chose to move to the K League despite offers from as many as 26 clubs around the world. With reports suggesting he will earn around £17,500-a-week, a huge drop off from the £100,000-a-week he was on at United.
Jordan, speaking on TalkSPORT, blasted Lingard for being more concerned about his ‘brand’ than performing on the pitch.
‘Good riddance to bad rubbish. Wasted his time, wasted his career, wasted his opportunities, wasted his time at Nottingham Forest, wasted Nottingham Forest’s money, and this is the level he’s now at. Well done,’ Jordan said.
Former Manchester United forward Jesse Lingard completed a surprise move to FC Seoul
Lingard has been criticised by Simon Jordan on TalkSPORT for wasting his talents
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‘All the talent you had, all the opportunities you’ve had, you’ve played for the biggest club in world football in my view in Manchester United and you spent more time worrying about what you look like.
‘Good player. No doubt he’s a good player but he’s a waste of time now.
‘Ask Nottingham Forest fans what they think of him… waste of time. What a waste of an opportunity.
‘You don’t land in Seoul for a nondescript team in a nondescript league for nondescript money in the age of fortunes and people questioning whether you’ve got brands. Brand what? Brand idiot?
‘What’s his brand? Wasted talent, I’ve worked my way down from Man United to FC Seoul in four years, follow me!
‘Who wants Jesse Lingard? If there was a queue of people to want Jesse Lingard, he had an opportunity at Nottingham Forest last year and a player of that perceived stature ended up being of absolutely no use whatsoever for them and couldn’t even get in the side.
‘I watched him when he went to Nottingham Forest and I thought to myself, ‘I don’t like that signing, I don’t think that’s going to work out, I think that’s a poor signing, I think that’s an owner who has been sucked in by the perception of what someone once was.’
‘At times he embodied the culture that was going on inside Manchester United with players who were more concerned about what’s happening on social media and what they look like with their ridiculous little antics rather than what they were doing on the football pitch and that is only because the player had the talent.
‘My harshness is based upon that. He wasted people’s time, specifically his own.’
Lingard completed his move after having spent the last seven months as a free agent
Lingard took to Instagram to write that he was eager to get back on the pitch
It was the second time this week Jordan has made plain his feelings about the former England international.
When news of Lingard’s Korean move emerged, he said on TalkSPORT: ‘I have these mixed emotions with him because clearly he’s a talented player but I’ve seen more about his Tiktok videos than I have seen him performing as a top-quality player, so it’s one of those that irritates me a little bit because it’s a reflection of a modern day football.
‘FC Seoul is a footballing outpost, it doesn’t trip off the tongue, does it?
Lingard was released by Nottingham Forest in the summer after having struggled to impress
The former Man United forward had been searching for a club since departing Forest
‘You don’t think “that’s a way back to the mainstream, I’ll go off to Seoul and play over there for a team that plays in the relegation every single season.”‘
Seoul finished a mid-table seventh in the K League last season, but the year before finished only two points above the relegation places.
Lingard scored twice and contributed two assists in 20 appearances for Forest last season before they released him.